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Hey There

My name is Francesca Willett (although you can call me Fran), and I’m a freelance designer originally from the vibrant city of Brighton, UK, I've now made Toronto, Canada my creative home.

With well over a decade of extensive experience in the brand licensing Industry, primarily focused on kids entertainment brands, I've worn many hats – from Product Development to Creative Services. Some of the much loved brands I've had the privilege to work with include the likes of Peppa Pig, PJ Masks, and My Little Pony.

As a multi-disciplined designer, I've fused my extensive background in Consumer Products with my own unique brand of creativity. The result? Captivating designs that not only tell a story but stand out in the market and leave a lasting impact. Each project I work on is carefully  tailored to my client and completely bespoke. With a global reach, I've had the privilege of collaborating with clients from all around the world. 

Don’t forget to check out the Services page for more information on the creative services I offer.

Let's work together to make your ideas a reality!